Participation Intelligence

Real-time brand participation monitoring & analysis

27,553

Comments Tracked

21,887

Participants Scored

734

Videos Monitored

593

Creators Tracked

Sample Brands

Select a brand to review its community, participation patterns and activation insights

17,100 participants·483 creators·383 videos

Tracking since Jan 2015 · 11+ years of data

Activation Ready

153

Score 12+ (Aware tier & above)

Avg Participation Score

6.78

Across all participants

High-Value Tiers

Proto-Ambassador (23+)4 (2.1%)

Participant (16-22)35 (18.2%)

Activation Ready (12-15)153 (79.7%)

5,118 participants·111 creators·85 videos

Tracking since Sep 2023 · 2+ years of data

Insights

Activation Ready

112

Score 12+ (Aware tier & above)

Avg Participation Score

6.83

Across all participants

High-Value Tiers

Proto-Ambassador (23+)0 (<1%)

Participant (16-22)19 (14.5%)

A multi-stage pipeline that transforms raw YouTube data into strategic activation intelligence

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Click any component to learn more

Last updated: May 10, 2026, 1:15 PM